Broadway.com Ticket Reseller: Legit But Charges 3x Higher Fees
Updated: January 2026
Broadway.
com IS legitimate (tickets are real, you will get them) BUT charges 3x higher fees than buying directly from official box office or show websites. 32 Reddit comments: (1) Users unknowingly buying from reseller thinking it's official, (2) Fees 3x official prices ($50 ticket becomes $150), (3) Site appears at top of Google search for 'Broadway official website' (confusing), (4) All tickets ARE real, so not fraud per se, (5) But user experience is: misleading positioning + excessive markups. Better to go directly to show's official site or TKTS booth.
Key Findings
What It Is
Real Broadway ticket reseller
Main Risk
Appears at top Google search for 'Broadway official website'
Best Action
DO NOT buy from Broadway.com for ticket purchase
The Pattern
- →Real Broadway ticket reseller
- →Legitimate tickets actually delivered
- →But appears at top of Google search for 'official'
- →Professional website design mimics official site
- →Charges 3x markup over official prices
- →Users unknowingly buy thinking it's official
- →No clear disclosure of reseller status
- →Fees don't scale—same % added to all tickets
Red Flags
- Warning: Appears at top Google search for 'Broadway official website'
- Warning: Professional design makes it seem official
- Warning: Not clearly labeled as reseller (misleading)
- Warning: Fees are 3x official box office prices
- Warning: $50 ticket = $150 with fees
- Warning: No 'This is a reseller' warning upfront
- Warning: Confusing domain name (broadway.com = sounds official)
- Warning: Many users report falling for it ("fooled by broadway.com")
- Warning: No direct comparison to official prices shown
- Warning: Tempting interface but massive markup
What To Do
- 1DO NOT buy from Broadway.com for ticket purchase
- 2Go to show's official website first
- 3Click 'Buy Tickets' on official site (links to Ticketmaster, Telecharge, SeatGeek, etc.)
- 4Use TKTS booth in Times Square for discounts (day-of sales)
- 5Use TodayTix for verified discount codes
- 6Use Playbill.com to find official ticket links
- 7Compare prices: official box office vs resellers
- 8If already bought from Broadway.com: verify tickets are real
- 9Use Broadway.com only for show listings, NOT for buying
What NOT To Do
- ✕Don't assume broadway.com is official
- ✕Don't buy tickets without checking official site first
- ✕Don't ignore the 3x fee markup
- ✕Don't accept 'this is normal' (it's not)
- ✕Don't assume Google ranking = official
- ✕Don't skip comparing prices
- ✕Don't book gift certificates from broadway.com for others
- ✕Don't ignore the domain name confusion
Copy-Paste Script
Booked 5 tickets on broadway.com thinking it was official. Found out it's a reseller with 3x markup. Paid $750 when official would have been $250. Lesson learned.
FAQ
Is Broadway.com a scam?
Not technically a scam (tickets are real), but it's deceptive. They're a reseller but position themselves to appear official, charge 3x markups. It's legitimate but exploitative.
Will I get real tickets?
Yes. Broadway.com does deliver legitimate Broadway tickets. The problem isn't fraud—it's overpayment. You pay $150 for a $50 ticket, but you do get the real ticket.
How do I find the REAL official website?
Go to the show's official website directly (search show name, not 'Broadway official'). Click 'Buy Tickets' on the official site. This links to authorized sellers: Ticketmaster, Telecharge, SeatGeek, TodayTix. Don't use Google search—go directly.
What about TKTS?
TKTS booth in Times Square sells day-of Broadway tickets at 20-50% off. Get there early (before 3pm). Works great if flexible on show. Much cheaper than Broadway.com.
Can I get a refund from Broadway.com?
Technically you can cancel if within their window, but expect fees. Better to keep the real tickets and accept the lesson. Go directly to official sites for future purchases.
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